Login

Hawaiian Air defends airfares

LIHUE, Hawaii (AP) — The chief executive of Hawaiian Airlines says airfares that have risen for travelers throughout Hawaii are reasonable given rises in fuel costs, government fees and other operating costs.

The Garden Island reported Thursday that CEO Mark Dunkerley of the airline’s parent company, Hawaiian Holdings Inc., says the airline operates on very tight profit margins. “When we make deci- sions, we have to make them very, very cautiously, because it doesn’t take much to take you from ... profit-making to loss-making,” he said.

Dunkerley told members of the Kauai Chamber of Commerce that the airline’s profit for an overseas flight with 294 occupied seats is the equivalent of airfare for four passengers. He said that’s why the airline emphasizes customer service — a bad experience could mean a bad time for one of those customers. “We’d have been better off just not flying that day,” he said.

Hawaiian set a company record in 2013 with 9.9 million passengers. The company had $41 million in net income for the third quarter of 2013. Fares for flights to and from neighbor islands to Oahu have climbed 28 percent since 2004. But the company says gas, housing and college costs have risen more quickly over that time.



THE NEW COMMENTS PROCESS

To make comments, you will need to register. You can register under your real name or use a 'screen' name. This way, people will be able to follow comments and make comments back and forth to each other. If you choose to use a 'screen name' no one will know your true identity. In either case, no email addresses will be available to anyone. It is an automated process. If you have questions, email: webmaster@samoanews.com

You currently are not logged in, please LOGIN to post comments.